AU - Shafiee Roodposhti, meysam AU - Hakkaki, Seyyed Masoud AU - Jalaly, maryam AU - Nori, Abolfazl TI - Analyzing Private Banking Situation in IRAN PT - JOURNAL ARTICLE TA - IJNAA JN - IJNAA VO - 22 VI - 70 IP - 70 4099 - http://qjerp.ir/article-1-504-en.html 4100 - http://qjerp.ir/article-1-504-en.pdf SO - IJNAA 70 ABĀ  - This research has characterized to analyze private banking situation. New phenomenon in our country's banking economy has been studied with pathological approach, after reviewing literature and theoretical background. This paper is applicable from the aspect of purpose and is descriptive-survey from the aspect of identity. In order to collect required data, interview and open questionnaire methods have been applied. Statistical population includes banking managers and active experts in this scope. In order to analyze data, qualitative methodology and Delphi technique have been used. In this process, Affinity Diagram approach is also utilized. Regarding the results, 27 cases of barriers of private banking development identified and classified into 3 classes named executive-structured, perceptual-cognitive and unwillingness barriers. It is necessary to mention that five factors including governmental banking, shortage of facilities, financial resource shortages, human resource shortages, lack of comprehensive talent identification system and economic instability are identified as the main barriers. CP - IRAN IN - Tehran- Road Jalal Al Ahmad- Paul Nasr- Tarbiat Modares University LG - eng PB - IJNAA PG - 119 PT - Research YR - 2014